BRYNA NICOLE is a San Francisco based accessories label.  Its handbags, which combine uptown sophistication with downtown originality, are currently sold through 36 stores (including a recent expansion into NORDSTROM) and 10 websites (including fashionista favorites like BLONDETTE and LUVCHARLIE).  Publications including Elle, Lucky, and Daily Candy have noted BRYNA NICOLE’s ability to consistently produce must-have bags for busy women who are on the go but refuse to sacrifice style, quality, or originality.

            BRYNA NICOLE was founded in 2006 by Bryna Nicole McMills, a former stylist and consultant.  Throughout her childhood, Ms McMills demonstrated an intense dislike for stiff, fussy, and otherwise impractical clothing.  Rejecting the designer jeans of the time, she retreated into her sketchbooks, which featured fashion-design flourishes that exist in her work to this day:  deceptively simple and relaxed shapes; an unusually sophisticated sense of scale; a liberal use of blue, purple, tan, and brown; and a tendency to customize everything from school uniforms to wedding dresses with accessories. 

            BRYNA NICOLE, a privately held company, plans to introduce a signature “ecochic” item by Summer 2009.  This, along with enhanced sales support and other business innovations, is expected to lead a doubling of sales by the end of 2010.  The company is already experimenting with shoe designs and will be launching its first fine footwear collection by the end of 2011.